Maximise your ROI with expert aftermarket services
Great products don’t stop at the point of sale—and neither should your documentation. Aftermarket information is a crucial component of delivering high-quality after-sales care, fostering customer trust, and driving long-term ROI.
At 3di, we help you create and manage aftermarket documentation that’s clear, consistent, and tailored to your industry and audience. We provide an end-to-end service, from creating and implementing an overall aftermarket information strategy to creating and updating your aftermarket content, in whatever form it takes. From spare parts information to training content and service manuals, we ensure your aftermarket information keeps your customers coming back.
Find out more about our aftermarket services
Why invest in aftermarket information?
Aftermarket documentation is often underestimated, but when handled correctly, it becomes a powerful sales and marketing tool. Many companies understand the importance of good aftermarket information, and this article by the Harvard Business Review calculates that in America alone, aftermarket sales are worth approximately $1 trillion a year. But aftermarket information isn’t just a good sales tool – it helps improve many metrics in your business. Here’s some examples of how good aftermarket information delivers value:
- Increases customer satisfaction with accurate and easily accessible support information, when and where your customers need it.
- Helps you upsell and cross-sell ancillary products and services by highlighting upgrades, accessories, or complementary services for your products.
- Builds loyalty with your customers by helping provide a great after-sales experience.
- Reduces operational costs by lowering service calls and returns, and giving your customers the confidence to tackle issues themselves.
- Boosts your ROI by extending the value of your product long after the initial purchase and helping secure repeat purchases.
Tailored solutions for your industry
We’ve partnered with world-class brands like Sperry Marine, Apptio, and Alcatel-Lucent, providing the expertise and flexibility to deliver reliable, user-friendly documentation tailored to their complex product ecosystems.
We’ve supported aftermarket content projects across a wide range of sectors, including:
Industrial machinery
High-tech equipment
IT and telecoms systems
Medical devices
Robotics and automation
Marine electronics
Consumer electronics
Want to find out more?
Documentation types we support
We recognise that each industry has its niche requirements for aftermarket information. We tailor your content to meet those expectations, no matter the format.
We can help you create and manage:
- Service and repair manuals
- Installation guides
- Online knowledge bases
- Quick-start guides
- Interactive troubleshooting tools
- Illustrated parts catalogues
- E-Learning modules and training content
Find out more about our aftermarket services
If you want to find out more about our award-winning technical writing services, our process, or our previous work for some of the world’s most well-known companies, you can visit our blog post or case studies pages for more information. Alternatively, if you want to discuss how we can help create your aftermarket information, contact us using the link below.
Case studies
Kannegiesser
Find out how 3di created modular content, including localized versions, for a groundbreaking laundry system.
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